DoorE | Brand Applications

A reminder tied to a place.

DoorE is a location-based reminder app. I designed the identity around a reminder arriving when you get to the right place.

DoorE identity overviewEnlarge ↗

My role · Logo / Colors and type / Mockups

I put an open door inside a location pin. The small handle helps the door read, and orange picks out the E in the name.

Symbol shape and final logoEnlarge ↗

I kept the shape and spacing consistent across the full logo and the smaller symbol.

Primary, reversed, symbol, and standalone wordmarkEnlarge ↗

Space around the logo and smallest sizeEnlarge ↗

Blue and white are the main colors, with orange for emphasis. I kept the supporting text simple so short reminders stay easy to read.

Lettering, fonts, and colorsEnlarge ↗

Pattern made from the symbolEnlarge ↗

I used a phone logo screen, posters, cards, and stickers to introduce the app. The door and pin keep the connection to place clear.

Application mockups · Select an image to take a closer look.

Blue logo splash and promotional cardEnlarge ↗

Promotional cards for a location-based reminder appEnlarge ↗

Location-based reminder campaignEnlarge ↗

Social campaign artwork presented as printed design proofsEnlarge ↗

Die-cut logo stickers and a small brand stationery setEnlarge ↗

location-door symbol on a key organizerEnlarge ↗

Branded magnetic errand board for an entrywayEnlarge ↗

View campaign artwork

Poster compositionsEnlarge ↗

Digital campaign formatsEnlarge ↗

The full set includes eight design boards, seven mockups, logo files, colors, and a short guide.

Logo files, brand guidelines, and application mockups.